1
of 7

What you'll accomplish

By the end of this guide, you'll have Midjourney set up and know how to generate custom, brand-consistent imagery for social posts — lifestyle photos, product mockup scenes, editorial backgrounds, and illustrated graphics — without a photo shoot or expensive stock library.

What you'll need

  • A Discord account (free at discord.com)
  • A Midjourney subscription ($10/month Basic, $30/month Standard recommended for regular use)
  • A reference image or clear description of your brand's visual style
  • Time needed: 45 minutes to set up; 10-15 minutes per image generation session
  • Cost: $10-30/month

How-To Guide: Use Midjourney to Generate Custom Visual Content for Any Post

Step 1: Create your Discord account

  1. Go to discord.com → click Download for Windows/Mac or use the web app → create an account.
  2. Verify your email address.

What you should see: The Discord app or browser interface with a sidebar showing servers you've joined (initially empty).